Download Area
 
Video Wise-Up - download full
Video Wise-Up - download small
09/05/2008
WiseUp Workshop: 4th June 2008, Boecillo Technological Park
read more

Username:

Password:

Type your email here to subscribe to our newsletter system:
WELCOME TO GOALS PAGE
Project Objectives: The Wise-up Market Validation phase is designed to fulfill the following objectives, which are all critical to a successful outcome of the overall project objectives:
  • harden the Wise-up business into one which use  would bring to a more confident approach;
  • definitively segment the potential customers that Wise-up targets and will look at whether any neighbouring categories should also be targeted; it will then prioritise those considered suitable;
    		•  
  • define exact  parameters of the Wise-up service into each category of customer;
    		•
  • study the initial project business plan, test it and refine it into a major tool suitable for forging ahead with the business and suitable for convincing financial backers to provide support (final project business plan);
    		•   
  • validate the business model behind the Wise-up concept and the market strategy that the consortium has now in mind;
    		•   
  • install fully operational test sites in Spain, Italy, and Austria, in which the planned service can be completely validated at which factors susceptible to national and/or cultural differences within Europe can be investigated and, where necessary, formally tested.
    		•